CARE International is a global leader within a worldwide movement
dedicated to ending poverty. CARE
works around the globe to save lives, defeat poverty, and achieve social justice. We put women and girls in the
centre of our work because we know that we cannot overcome poverty until all people have equal
rights and opportunities. CARE has been working
in Uganda since 1969 and we work across all the regions of Uganda. The goal of
our 2021-2025 business plan is to
reach 10 million people, through our lifesaving and gender transformative humanitarian, development,
and nexus programs. We are committed to working
with government, private sector, and local civil society, especially women-led
and women’s rights organisations. Our annual portfolio is $15 million,
funded through a diverse range of donors.
The CAtalyzing Strengthened policy aCtion for heAlthy Diets and
resiliencE (CASCADE) is a EURO 60 million project funded by the
Dutch Ministry of Foreign Affairs and implemented across six countries: Uganda, Nigeria, Benin, Kenya, Ethiopia,
and Mozambique. The overall goal of
CASCADE is to improve food security and contribute to the reduction of
malnutrition of at least 5 million women
of reproductive age and children
under five years.
In Uganda, the project
is implemented across four regions (Karamoja, Lango, Acholi, Tooro and Kamuli) through a CARE-led consortium including
GAIN, Food Rights Alliance, Africa Innovations
Institute and Kyambogo University. These
districts were chosen due to their high levels of malnutrition, poverty, and displaced populations. The project
aligns with the Nutrition for Growth (N4G)
commitments and Uganda’s
UNFSS pathway for transforming food systems. Its aim
is to operationalize actions that will reduce malnutrition among women and
children, as outlined in the Uganda Nutrition Action
Plan II (UNAP II).
This is a Project Role under the CASCADE Project. The Communications and Knowledge Management Specialist is responsible for
the overall intra and inter country
project communication-across CASCADE implementing countries, knowledge
creation and management. She/he is the project liaison
with the project
stakeholders, to ensure that the project brand and CARE as consortium lead
remains top of mind in the country
and across CASCADE
implementing countries. The Job holder
is expected to implement the project communication and knowledge management strategy and framework, linking knowledge management to
the project learning agenda and bringing to fruition the project advocacy
aspirations. She/he will develop & disseminate varied knowledge
products including project stories comprising change stories for different
target audiences, multimedia
engagements, project content generation, editing, and formatting reports,
briefs/fact sheets/ and abstracts. She/he will work closely with the wider
project and learning
team including technical leads & wider consortia both internally (within
Uganda) and externally (other CASCADE country
teams).
a)
Develop and execute the project communication strategy that resonates
with Ugandan context but also making
relevancy and in alignment with all CASCADE implementing countries.
b) Serve as the primary liaison
for project stakeholders maintaining a strong and consistent project image and brand presence.
c) Collaborate with the CARE Uganda wider team, consortium members and implementing partners to ensure
strategic alignment with Uganda's context
while maintaining a cohesive narrative across all project
locations.
a) Lead the implementation of
the project's knowledge management strategy and framework, customizing approaches to fit Uganda's
unique challenges and opportunities.
b) Forge strong connections
between knowledge management initiatives and the specific learning agenda
of the project in Uganda.
c) Actively contribute to advocacy goals by tailoring
knowledge management practices
to align with the local context
and priorities.
a)
Develop and disseminate knowledge products that address the distinct needs of various
target audiences within
Uganda.
b)
Craft compelling change stories rooted in the local context,
utilizing multimedia engagements to effectively
communicate project impacts.
c)
Generate, edit, and format reports, briefs, fact sheets, and abstracts that caters for the distinct
Uganda’s sociocultural and economic
landscape.
a)
Foster communication and knowledge exchange within consortium members, implementing partner ensuring a collaborative and integrated communication and knowledge
management agenda.
b)
Engage closely with technical leads and consortia within the country to
leverage collective expertise and insights.
c)
Extend collaboration beyond Uganda
to other CASCADE
country teams, promoting
cross-country learning and coordination.
a)
Infuse advocacy aspirations into knowledge management practices,
ensuring that knowledge products
align with local and national
advocacy messaging.
b) Contribute to the achievement of project advocacy
goals by tailoring
communication strategies to address specific
project advocacy objectives.
Communication and media engagement (25%)
i.
Collaborate with the CARE CO Communications Specialist to
conceptualize, develop, and implement
communication strategies tailored to distinct target audiences of the project.
ii.
Efficiently manage the CASCADE project's communication budget, ensuring
optimal utilization of resources
for impactful communication initiatives.
iii.
Work closely with the CO Communications Specialist to formulate strategies for establishing a sustained
digital connection with stakeholders, emphasizing the maintenance of a comprehensive digital media archive
featuring photos and videos.
iv.
Promote project communications and marketing materials through both
traditional and social channels, aligning
content with the unique sociocultural context of Uganda.
v.
Develop escalation protocols
for managing potential
communication crises, proactively addressing challenges that may arise and safeguarding the project's reputation.
vi.
Collaborate with the CO Communications Specialist to ensure crisis
communication strategies are well-integrated into the overall communication plan.
vii.
Support the identification of strategic stakeholders and partners, maintaining relevant
information databases, and fostering continuous engagement with key stakeholders.
viii.
Actively participate in documenting internal and external
project-related meetings and workshops, ensuring comprehensive records
are maintained.
ix.
Identify and filter key messages
and recommendations from technical project
reports. And package and
disseminate these messages effectively to various stakeholders, utilizing
suitable communication
channels and formats for maximum impact.
i.
Collaborate with the CARE CO Communications Specialist, CASCADE consortium partners, and the Knowledge Management and
Learning (KML) technical working group to pan and manage knowledge sharing events in a timely and periodic manner.
ii.
Coordinate and ensure the successful execution of knowledge-sharing events, workshops, conferences, and peer learning sessions, fostering active participation and meaningful knowledge exchange.
iii.
In collaboration with MEAL (Monitoring, Evaluation, Accountability, and
Learning) teams and consortium partners,
design and implement effective learning activities.
iv.
Implement knowledge capture and sharing activities,
ensuring that ensure insights and
lessons learned are systematically documented and disseminated.
v.
Collaborate with the CASCADE Global Advocacy & Communication Coordinator, CO Communication
Specialist, and consortium partners to identify and contribute to technical
website content.
vi.
Implement project-wide content strategies, ensuring that relevant knowledge
reaches the intended audience in a timely and effective manner.
vii.
Ensure clear documentation of requirements, lessons learned,
and best practices from various knowledge management activities.
viii.
promote information sharing
internally and externally to contribute to a culture
of continuous learning
within the project.
ix.
Identify and share
creative, efficient, and effective ways to engage
audiences and facilitate sharing and collaboration.
x.
Collaborate with subject-matter experts (technical advisors) to
develop, design, and publish
knowledge products in both
written and multimedia formats.
xi.
Contribute to the development of policy and issue briefs tailored for
select target audiences.
xii.
Work closely with the CO Communications
Specialist to design, develop, curate,
maintain, and share communications products and materials that amplify
CASCADE research awareness.
xiii.
Develop, write, edit, and distribute content across various
channels, including publications, press releases, website
content, social media, annual reports, speeches, and marketing
material.
xiv.
Collect compelling field stories and testimonies for dissemination to diverse audiences, illustrating the impact and success of CASCADE
interventions.
xv.
Prepare newsletters, communication reports, promotional emails, and
organize their distribution through various channels, maximizing reach and impact
i.
Act as a key representative for CASCADE Uganda within select
multi-country project technical working
groups, particularly those focused on communications and knowledge
management.
ii.
Contribute insights and perspectives from the Uganda context, ensuring
the alignment of strategies
with the specific needs and challenges
of the country.
iii.
Engage in regular multi-country CASCADE communications meetings,
actively sharing CASCADE Uganda's
communication plans and updates.
iv.
Foster collaboration and information exchange
among participating countries, promoting consistency and coherence in project communication strategies.
v.
Liaison with Global
Communication and Knowledge
Technical Advisors (5%):
vi.
Establish effective communication channels with CASCADE
global communication and knowledge technical advisors.
vii.
Provide timely and relevant information and materials to support the broader project
objectives, ensuring coordinated collaboration at global, inter-country and local levels.
viii.
Collaborate with counterparts from other CASCADE
countries to exchange
information and best practices related
to communication and knowledge management.
ix.
Ensure that lessons
learned and successful strategies from other countries are considered
and adapted appropriately within
the Uganda context.
i.
Collaborate with the project team to plan and execute
project-related events, ensuring alignment with project
requirements, target audience expectations, and overarching objectives.
ii.
Oversee all aspects of event execution, from conception to completion,
with a keen focus on delivering impactful and memorable
experiences.
iii.
Ensure the execution of planned events by proactively identifying and
addressing any challenges that may arise during the planning or execution
stages.
iv.
Step in decisively to resolve issues
and maintain the overall success
of the events.
v.
Analyze the success
of events, gathering
relevant data and insights to prepare comprehensive reports.
vi.
Use post-event evaluations to identify areas
for improvement and implement enhancements in future events.
vii.
Seek opportunities to enhance and promote the CASCADE brand through strategically planned events.
viii.
Coordinate publicity events
as required, ensuring
maximum visibility and positive brand representation.
ix.
Oversee the production of project advertisements and promotional materials, ensuring they align with CARE
and donor standards.
x.
Maintain consistency in messaging and branding across various promotional materials.
xi.
Ensure compliance with CARE and donor standards regarding branding,
marking, and accessibility across
all events, messages,
and products.
xii.
Implement and monitor
consistency in branding
elements to maintain
a cohesive and professional project
image.
i.
Practice a behaviour that is consistent with CARE’s core values, and promotion of
gender equity
and diversity goals.
ii.
Identifies and implements initiatives that enhance CARE’s
commitment to gender
and
diversity.
iii.
Ensure that CARE Safeguarding policies
and procedures are adhered to by all and the staff that S/he
supervisors both directly and indirectly.
This may include
but not limited
to the following activities.
· Representation at different networking events in the CASCADE regions.
· Take on stretch assignments assigned by CARE management.
Education
·
Bachelor's degree in communications, journalism, or related field and or in PR, or related field with 6 years’ experience. A post graduate Diploma in a related field is a MUST.
·
Excellent written and verbal
communication skills.
· Ability to tailor communication for different audiences
and contexts.
·
Strong storytelling skills
to convey project
impact and outcomes
effectively.
· Proficiency in drafting press releases, reports, and other communication materials.
·
Experience in developing and implementing communication strategies.
· Understanding of strategic communication planning for international development projects.
·
Ability to collaborate with different stakeholders to ensure a cohesive communication approach.
·
Knowledge of knowledge
management principles and practices.
· Experience in managing knowledge-sharing events and platforms.
·
Ability to capture, document,
and disseminate lessons
learned and best practices effectively.
· Proven experience in planning and executing events, workshops, and conferences.
·
Problem-solving skills to address challenges during event planning
and execution.
·
Ability to analyze
the success of events and prepare comprehensive reports.
·
Proficiency in using
digital communication tools and platforms.
·
Familiarity with multimedia content creation for diverse channels (social media, websites,
etc.).
·
Understanding of digital
media archiving and management.
·
Strong interpersonal skills for effective
collaboration within the project team and with external partners.
·
Ability to represent the organization and engage with stakeholders in a professional manner.
·
Experience in working
with diverse and cross-functional teams.
·
Experience in promoting and enhancing project
brands.
· Knowledge of branding, marketing, and publicity strategies.
·
Ability to coordinate promotional events and oversee the production of marketing materials.
·
Analytical skills to assess the success of communication and knowledge management initiatives.
·
Reporting skills to prepare comprehensive reports on events,
communication efforts, and knowledge management activities.
·
Ability to adapt communication strategies to different cultural
contexts and project
requirements.
· Creative thinking
to develop engaging
content and innovative approaches for knowledge sharing.
·
Strong organizational skills
to manage multiple
tasks and responsibilities.
· Time management skills to meet deadlines and ensure timely
delivery of communication and event-related
activities.
·
Proficiency in relevant software and tools for communication, knowledge
management, and event planning.
Familiarity with website content
management systems and social media
platforms.
· Must possess
exceptional writing skills and be able to compose engaging
and accurate content.
· Strong communicator who works well independently and with a team.
· A knack for problem
solving.
· A team player with leadership skills
· Excellent verbal, and interpersonal skills.
· Good time management and organizational skills.
·
Superior negotiation and assertiveness skills
with the ability
to interact with and influence high level decision
makers and staff.
·
A minimum of six (6) years’ experience
in a communications & Knowledge
Management role.
·
Proven experience in developing and implementing communication strategies for international development projects.
·
Strong knowledge management
skills, including experience with knowledge-sharing platforms.
·
Event management experience, with a track record of successful planning
and execution.
·
Excellent writing, editing, and storytelling skills with the ability to tailor content
for various audiences.
·
Familiarity with nutrition, food security, or related sectors
is an advantage.
· Excellent
interpersonal skills and the ability to work collaboratively in a multicultural
and interdisciplinary team
·
Understanding of communications, public relations, and marketing best practices.
·
Ability to think strategically and identify ways to improve
communication efforts.
·
Proficient in Microsoft Office, content management systems, and social media platforms.
· Maintains social,
ethical, and organizational norms; firmly adheres to codes of conduct.
·
Promoting, valuing, respecting and fully benefiting from everyone’s
unique qualities, background, race, culture, age, gender, disability, values, lifestyle, perspectives, or interests.